Jeff Nelson

Jeff Nelson is an American media producer who founded VegSource.com with his wife Sabrina in 1996, one of the oldest plant based websites. He also started the Healthy Lifestyle Expo, where many of the movement's doctors spoke, and its talks became a large free video archive.

Best known for

VegSource and its YouTube channel, home to talks by McDougall, Esselstyn, Campbell, Novick and others, and his commentary on health claims inside and outside the plant based movement.

Approach

Low-fat whole plant foods in the McDougall line. He mainly publishes and curates the doctors' work rather than setting rules of his own.

Main talking points

• Low-fat whole plant foods for long-term health.
• Question health influencers and product claims, including inside the movement.
• The Nelsons say their work began when Sabrina's autoimmune illness eased after they changed their diet.
• Free access to the doctors' talks, so people can hear them first hand.